Mahiri vs. Ploy
Both use AI agents to run your website. The difference is who's in the driver's seat — you, or Mira.
Two different bets on the future of web.
Ploy and Mahiri both use AI to run websites. But they're solving for very different customers.
The self-serve growth platform
Ploy is an AI marketing platform that turns your website into a growth engine. You configure Ploybooks — automated playbooks that write content, fix issues, and run experiments. You review, approve, and steer. It raised $27M seed funding to serve growth-focused teams.
The fully managed web service
Mahiri is the world's first fully agent-operated web agency for small businesses. AI agents — not a human team — design, build, host, and maintain your complete web presence. You email Mira what you need. It gets done. No platform to learn. No agents to configure.
| Feature | Ploy | Mahiri |
|---|---|---|
| Who does the work | AI agents + you (configure, review, approve) | AI agents, fully managed — you just email |
| Dashboard / platform | ✓ Feature-rich self-serve dashboard | — No dashboard. Email Mira. |
| Ploybooks / config | ✓ You build and run Ploybooks | — Nothing to configure |
| Website design & build | ✓ AI website builder (Astro-based) | ✓ Custom design, built and launched |
| Hosting | ✓ Included | ✓ Included (Cloudflare) |
| Content updates | Via Ploybooks / credits | ✓ Ongoing, email to request |
| Visitor identification / ABM | ✓ Core feature, tiered by plan | — Not a focus |
| Competitor monitoring | ✓ Continuous monitoring | — Not included |
| Pricing model | Credit-based; Free → $50 → $300/mo → Enterprise | Pricing starts at $49/mo; fully managed websites from $149/mo |
| Who it's built for | Funded startups, growth teams | Small business owners who want it handled |
| Time-to-live site | Start free, build yourself | Most sites live within 72 hours of onboarding |
Ploy is great if you…
- Have a dedicated growth person or marketing team to configure and steer the platform
- Need advanced features like visitor identification, ABM, and competitor intelligence
- Want full control — you review every Ploybook output before it goes live
Mahiri is great if you…
- Run a small business and want a great website without learning any new software
- Want ongoing content updates, fixes, and maintenance handled for you — just email
- Don't have a growth team, and don't want to become one
No platform to learn. No agents to configure.
Email Mira. Your website gets handled.
Common questions
Still deciding? Here's what people usually ask.
What's the main difference between Mahiri and Ploy?
Ploy is a self-serve AI marketing platform — you configure Ploybooks, monitor results, and QA output. Mahiri is a fully managed service — you email Mira what you need, and it gets done. No platform to learn, no agents to configure.
Is Ploy more expensive than Mahiri?
Ploy's Pro plan is $300/month for 24,000 credits, which cover active building and editing. Mahiri pricing starts at $49/mo; fully managed websites from $149/mo — design, build, hosting, content updates, and ongoing management included, no credit meters to track.
Who is Ploy designed for?
Ploy is designed for funded startups and growth teams — companies with a dedicated person to configure the platform, run Ploybooks, and interpret analytics. Their $27M seed round reflects this enterprise-track ambition.
Who is Mahiri designed for?
Mahiri is designed for small business owners who want a professional web presence without managing a platform, configuring AI agents, or hiring an agency. You email what you need. It gets handled.
Can I switch from Ploy to Mahiri?
Yes. Mahiri can rebuild or migrate your site from any platform. Email hello@mahiri.ai and we'll scope the work.
Ready to get your website handled?
Email hello@mahiri.ai →